Imagine this:

It’s the morning of your next big college fair. You’ve got your booth prepared, and the marketing materials look inspiring. You’re all set to greet students with a big smile and crush your admission goals.

The event turns out to be better than you hoped. Hundreds of students show up at your booth and dozens fill out your inquiry forms. You’re going home with a grand loot.

Back at the college, you manually upload these leads into your system and assign them to your admission reps. Now, you spoke to the prospect in person, you know she’s interested.
At this point there are three things that usually happen:

  1. The rep reaches out to the student once, twice, but doesn’t connect. And there are no more follow-ups. He forgets the lead and moves to the next one
  2. The rep reaches out to the student, he finds out he’s late because she has already made up her mind about another school.
  3. The rep reaches out to the student, connects and invites her for a campus tour

Only one of these outcomes is in your favour. But what if I said all three could be and should be?

Enter Landing Pages and Engagement Journeys.


Two factors decide whether a prospect will enroll at your college after you’ve met her at an event:

  • Are you reaching out to her before everyone else?
  • Are you reaching out to her even after most others have stopped?

And it’s simple (if not easy) to cover both these bases:

A. Make a Landing page for the event

Instead of pen and paper inquiry forms, create a landing page with a lead form specific to the event you’re attending. And keep this page open on one or multiple tabs at your booth.


Your enrollment system should have a bunch of landing page templates you could choose from and publish within minutes. On a modern enrollment system, this DOES NOT require any coding and is only a matter of a few clicks & drops.

Using a landing page as a form allows you to capture and transport leads immediately into your enrollment system. There’s no manual upload needed at all. And your reps can start a conversation on that very day.

How’s that for a quick first move?

B. Create an Engagement Journey

Even before the event begins, put down your follow-up plan on a sheet of paper.

Once you have your strategy down on a paper, map it on your enrollment system. This again just a drag and drop activity and shouldn’t take you more than a few minutes. Here’s an example:


With an intuitive and robust enrollment system like LeadSquared you can make this workflow quickly on your way to the event, it’s that easy.

Engagement workflows make sure you start connecting with the lead as soon as they fill up a form at your booth. But more importantly, a defined workflow makes sure your reps work every lead well and through, with multiple follow-ups, before discarding it.

  • It sends out regular follow-up reminders to the rep
  • It sends out automated, but personalized emails and SMS at scale
  • It tracks clicks and website activities to notify your reps if any lead shows admission intent.

C. You’re all set!

You’re ready to take on that college fair. Just make sure to connect the engagement journey to the landing page, and the inquiries you capture would be added to the flow automatically. Cutting down the response time to just a few seconds!

In Conclusion

315 out of the 400 schools we audited said they’re tired of struggling with this problem. That’s 80%, nothing trivial, a loss of thousands of dollars every year.

But (as we saw), two steps could skyrocket your conversions. It’s just a matter of keeping invested in your prospects even after the event is over. After all, if you stop caring right after the fair, why shouldn’t they?

Key is, move fast and stay interested. To sum it up –

  • Stop using paper forms at events, they’re not needed anymore. Your audience today is much used to a digital touch.
  • Instead, use landing pages with lead forms and keep these open on multiple devices at your booth.
  • Design a follow-up strategy, map it on your enrollment system and let it assist you in seeing every lead through.

So, ready to stop inquiry drop-offs at your school? Take a demo to see how LeadSquared helps you set this process up in a day.

What’s the point of a sales tracking system? You might think it is important to sell as much as possible, and not worry about a bigger picture. Surely, if the sales are coming in, then everything will be fine, right?

Sales tracking system - banner

Well, yes…and no. Here’s why you need to track everything.

What is a Sales Tracking System

When people find that they are overweight, they are recommended to go on a diet. Sometimes they need to track calories and reduce the number of calories that they eat. This can be an effective diet as it gives you the exact figures to look at to follow your progress.

However, it has been shown that simply recording the calories you eat, can help you lose weight. Or, even just writing the names of the foods down, can help. You become aware of what you are eating, and aware of how you behave. You can appreciate where you are at any given point in time.

With sales, the same can be true. In the diet analogy, just recording your food helps you to lose weight. This is because you subconsciously adjust what you do in response to what you write down.  Similarly, start by taking note of your sales. And your sales team will subconsciously begin to perform better as they strive to reach their targets.

Sales tracking system - lead tracking

But this is not the only factor that will help your sales improve. Knowing the state and position of all your potential customers will also increase your sales figures.

Knowing your leads better

As you know, keeping information on your customers will help you to serve them better. When they call you and ask you about a particular situation they are facing, you’ll be able to answer them more fully by referring to your notes. But in addition to this, you can follow up with customers who are ready to buy.

A sales tracking system will show you where every lead is within your sales funnel. You’ll be able to see what contact they have had, what emails, what phone calls, what messages, even what offers they’ve been given.

In fact, based on the previous history, the sales tracking system will be able to identify the customer(s) who are most likely to buy next. And your sales team can focus their efforts on the identified customers to get those sales over the line.

How great would it be to know that the next call you make is likely to end in a sale? Lead scoring is performed automatically, and every lead you have is ranked in order.

Finding the best sales team members

Of course, sales won’t happen without an effective sales team. Identifying the best sales team member can be as simple as seeing who sold the most products or who generated the most revenue over a set period of time.

A sales tracking system allows you to produce reports showing this information, but it can do much more than that. You can split and segment the data by geographic locations, individual products, and a number of other ways.

Sales tracking system - reports

You can view the sales figures over a longer period of time, comparing current performance to past performance. Additionally, you can even see what happened when you changed the goals for the sales team member or set them a new or different target.

Also, you might find that every sales team member finds it hard to sell a particular product or in a certain location. If this is the case, you can make the choice to change what or where you are selling, or perhaps train the team to get better results.

It is also possible that you do not judge your team members on overall revenue alone. Instead, you can choose to identify the areas you do not want to measure.

But whatever criteria you choose, finding the top and bottom performers will help your business. Identifying the top performer will inspire them to carry on, and others to compete with them. Finding the bottom performer will allow you to evaluate whether you need to replace them, or train them up to meet the standards you expect.

Watching your profit over time with a sales tracking system

In addition to watching the sales figures for your team members, you can track the revenue generated by the company overall. Comparing the figures for this month to the previous month and further back will give you an idea of how your business is performing.

If sales and revenue are consistently growing, you can build a case for expansion by projecting future sales and growth. If you find that revenue is dropping month on month, you know that you need to take action to turn it around.

As was mentioned earlier, some businesses are happy if the sales are just coming in, but if your revenue is decreasing every month there will come a stage where the business becomes unsustainable.

What else can a sales tracking system do?

Simply, it can protect the quality that your business expects. You can track all sales conversations of any type, whether electronic or by telephone. If something is below standard, you can act quickly to resolve the issue and get your sales and marketing back on track.

You can run reports on any data you like, perhaps tracking the correlation between the number of calls the sales team made and the number of sales made overall. You can see how business decisions affect the revenue generated and discover the best way to help your business succeed as you move forward.

Perhaps the most interesting thing a sales tracking system can do is relieve the pressure on your sales team.  You can send reports automatically, and schedule calls and other tasks automatically without having to be thought about. You can also identify leads who are ready to buy and put them in front of your sales agents.

While your sales team can’t be replaced by an automated system, automation can lessen their workload and free up time and space for them to make the calls that matter. Closing the sales that they might not even have spotted without such a system will boost their figures, and keep the business thriving day after day.

How do you manage your sales team? Do you just point them in the direction of customers and tell them to “sell”? Are you grateful for any sales at all, or do you have strictly enforced targets? And can you enforce those targets and see who has reached them?

Sales team management - banner

There’s a lot more to managing a sales team than just encouraging them to get customers to part with their money. But, businesses all over the world keep making the same mistake. They think that the bottom line is the only thing that matters, and don’t worry about how that figure gets there – but by carefully managing the performance of your sales team, you can increase that figure and boost the morale of your team at the same time.

And what does higher morale get you? More sales, of course!

Sales Team Management In The Real World

There are too many people running businesses, who do not know what their monthly income and expenditures are. They might have an idea – we need x-thousand to pay the staff and the bills – but they don’t have a plan for the future, sales projections, or data on how the sales team is performing.

Every now and then, a member of the sales team may email a report to their manager showing how much they sold in the past so many weeks. The report doesn’t include any cost – only the sale price. If you want to know the profit, you’ll have to calculate it yourself, and then you’ll have to take off the salary the sales team member gets paid.

It’s all very complicated, a little bit fiddly, and an absolute chore to do.

But there’s a better way…

Sales Team Management the easy way

Using a system that incorporates automation and centralized tracking will make the job of the sales team manager much simpler.

Sales team management - tracking

You can log and track any communication with your customer, helping to build a picture of both how your customer is being handled, as well as what a typical workday looks like for your salespeople.

Similarly, tasks needed to progress sales can be automatically scheduled – for example, if a customer has reached a certain stage in your sales process and needs a telephone call to help them choose which product they need, this task can be added to the job list for a salesperson without any human interaction needed.

Your sales team can begin to operate on autopilot, and you don’t need to chase them. You can log and track every sale they make in a central database that you can access from anywhere. Want to run a sales report? Do it whenever you need to.

Just want it emailed to you every week? Don’t rely on the team member to do it – the automated software will handle it for you. Same day every week, right there in your inbox – the sales report you need, right on time.

Managing Sales Team Members

When a business only considers their takings for the month, the sales team as a whole may be judged based on the amount they brought in collectively. However, not every member of the team will perform at the same level, and there may be a variety of reasons for this.

You can filter and separate your reports for each individual team member, and also for different sectors this member may represent.

Sales team management - priority

Depending on how your business works, different team members may be assigned to different products or perhaps different geographic locations. The sales figures may be more representative of how the team member is assigned rather than their effort or performance.

Imagine that you have tasked your salesperson with selling chunks of ice. This ice can be used in drinks, it can cool you down, or can even be used to produce water if the customer is thirsty.

Say, you allocate a salesperson to Africa. Their sales figures are amazing, as everyone in the hot climate can see the benefits of having ice.

A different salesperson has also been given the job of selling ice, but their figures are appalling. They’ve only sold one chunk in three months. It’s time to get rid of that salesperson, right?

Not necessarily. According to the reports, they’re trying to sell ice in Canada, which seems to have enough ice of their own. By switching their sales location to the Middle East, their sales figures skyrocket.

Without proper tracking and the availability of all the information, a poor decision could have been made regarding the sales team.

Boosting Morale

You design sales targets with the intention to meet them. But, as you can see in the example above, they won’t always be. It is important to establish why the process failed and to encourage the sales team to improve. Knowing the weaknesses of your team members as well as the issues faced in your market (such as the temperature in Canada) will help you manage your sales team effectively and increase sales overall.

Tracking and viewing historic sales figures for team members, locations, and products will not only allow better team management but better business management overall.

You may discover that one product never sells – do you need to keep promoting it? Is there a stockpile that needs to be dealt with? Or is it just targeted at the wrong location?

Getting the right products to the right people using the right salesperson for the job will maximize sales and build confidence in your sales team.

Reducing sales targets because they are never reached or letting team members go because they seem to be underperforming may be a strategy that you subscribe to, but by watching exactly how your sales team performs over time, you can establish the best plan for managing every member going forward.

You may discover a great salesperson who has never been in the right place with the right product – but how will you ever know unless you have access to the reports and figures that show you exactly what is happening within your business?

Are your sales reps focused on the one goal of meeting their monthly sales quota? You can’t blame them, after all, that’s how they ensure a steady paycheck. But it’s not the most inspirational strategy to use for busting through your company’s sales targets every month.

Selling is unique from other sectors of an industry, in that it’s relatively easy to analyze, track, quantify, and measure every square inch of it. But, to do this, you need the right tools. A sales goal tracker could be the key you are looking for to unlocking your sales team’s true potential.

The marketing sector thrives on data. Managers make decisions and change tactics based on the numbers pulled in by the sales team month after month. However, data on its own is just a jumble of meaningless numbers. A sales goal tracker is an essential tool which can help make sense of it all.

The Sales Manager’s Nightmare

Analyzing a mountain of data adds extra stress to an already stressful job, and it’s just one more thing to add on to a burgeoning to-do list.

You know sales, you know what it takes, and you can deal with the pressure. And, now you have the added weight of making sense of a confusing, messy, seemingly endless stream of numbers.

Controlling the Data Flow

Technology is a great enabler. With the aid of a sales goal tracker, the sales manager and every member of the team can take the stream of raw data, filter it, and mold it into a workable form. Much like a potter transforming a shapeless lump of clay into a thing of beauty that is also practical and useful.

With the right tools, a sales team can use raw data to produce meaningful insight. Insight is knowledge, and detailed knowledge about how the market is moving will ensure the sales team is always one step ahead.

Sales goal tracker

What is Sales Goal Tracking?

Sales goal trackers help the sales teams develop and fine-tune strategies which focus on the performance and improvement of sales KPIs. The software organizes and collates every aspect of the sales process. This allows staff to quickly identify the actions which have achieved a higher percentage of closes.

By knowing what works and what doesn’t the sales team can duplicate and repeat the more successful processes. A continuous path of optimization for sales strategies is revealed and supports the sales team in improving their operations. Morale is improved as members of the sales force realize more successful closes by utilizing the useful knowledge that the analysis of raw data reveals.

Working Smarter – Not Harder

Sales goal tracking removes the focus from basic metrics like the number of calls made, emails sent, and appointments set. Increasing the levels of these metrics is a blunt force approach which you would reasonably expect to increase sales, but it’s a case of working harder, not necessarily smarter.

Is email marketing the best approach for your product, or does a face-to-face suit the sales process better? Are cold calls getting you the results you need? Sales goal trackers can help keep track of the data coming in and pinpoint the strategies which are achieving the highest close rate.

What Metrics Can a Sales Goal Tracker Measure?

A sales goal tracker aims to create an automated method for tracking key metrics and remove the need for entering complicated formulas into a spreadsheet to see where you stand from week to week. Here are just a few of the advantages a sales goal tracker provides.

Time-Constrained Sales Goals

Sales goal trackers provide the ability to set goals for individual members, teams, or the entire company over any period. You can have yearly, quarterly, monthly, weekly, or daily sales goals which provide a tangible target for your sales team to hit.

Track Key Metrics

You can record every aspect of the sales process in a quality sales goal tracker including:

– Phone calls and meetings

– Follow-ups

– Voicemails, emails, text messages

– Networking, prospecting, and social media

– Presentations

Keeping detailed records and the results of each activity will provide greater insight into the effectiveness of each campaign. You can also highlight where you could make improvements.

Benefits of Sales Goal Trackers

Successful sales rely on getting to know your customers. Sales goal trackers automate the entire process and provide instant access to every piece of information which could help seal the deal. Here are a few more benefits you will gain from using sales goal tracking software.

Improved Collaboration

Cloud-based storage provides easy access to information for every team member no matter where they are. No longer does any member of the sales team have to hold up the sales process because they need to go back to the office to find out a key piece of information.

Providing a Visual Reference

It’s hard to work towards a goal if you can’t perceive it in any way. A sales goal tracker creates a simple way for team members to visualize their sales targets and provides a quick indication of how far they have yet to go to reach them.

Have a Greater Understanding of Customer Behavior

Team members will have instant access to a customer behavior knowledge base – removing the challenge of trying to sell to a complete stranger. Knowing how customers spend their time online, what their interests are, or that they prefer videos over emails gives every salesperson an edge in the sales process.

Develop More Informed Strategies

Knowing how well the team is progressing is vital information to a sales manager. Identifying bottlenecks, ineffective strategies, and the strengths and weaknesses of each member of the team is the key to making more informed management decisions.

Summing Up

The first step towards turning sales targets into achievable goals is to make them actionable. Motivating your team, and setting up a little friendly competition can improve morale and inspire the sales team onto greater things and bigger profits.

As you can see, sales goal tracking is an essential component of business for improving the results of the sales team by adjusting focus, improving morale, and revealing the best strategies for moving onward and upward to more sustainable profits.

Sales enablement – is it another corporate buzzword, or does it actually have some weight to it? Sales enablement has become a hot topic in businesses as of late. There are emerging software, staff, and services which claim to help with the sales enablement process. However, before we can dive into all that, we must first understand what sales enablement truly is!

Sales Enablement

Simply put, sales enablement refers to equipping a selling organization with the tools, data, resources, and content they need in order to help their salespeople sell more effectively. Sales enablement is supposed to give a salesperson everything they need in order to engage with the buyer. And, they also help them throughout their own buying process as they move further and further down the sales funnel.

You see, although salespeople are naturally skilled at selling things to people, they often cannot do it alone – they require certain information, tools, resources and software to help them grease the wheels. Sales enablement helps salespeople to push someone down the sales funnel more easily, rather than blindly hoping that they will end up falling down it by accident.

What is sales enablement equipping salespeople with?

Sales enablement resources often take the form of customer-facing information and content, in addition to tools such as CRM systems like LeadSquared, which help salespeople to be better armed with relevant data which can help them to make a sale. In addition to providing this data, sales enablement should also organize it in a quick and easy-to-digest manner.

Sales Enablement

Of course, your salespeople should know how to leverage these resources in the best manner for making more sales. As a result, training your sales team is an essential aspect of sales enablement. Ultimately, you can provide them with all the best CRM systems and sales processes in the world, but if they don’t know how to harness them, then you’re wasting your time. With such technology, it is easier than ever to make the training process ongoing and continuous.

Nonetheless, your salespeople should not have to work too hard in order to leverage sales enablement. In other words, the systems and software you set up for sales enablement purposes should be intuitive and straightforward. Because this will reduce downtime and any user confusion. The easier the resources are to use, the more likely that your salespeople are going to actually use them and generate more sales for your company.

The metrics of sales enablement

With staff adoption rates in mind, you should ensure that your sales enablement systems offer a pleasant user experience which makes the user return organically. You can use monitoring tools which assess how often your sales team are using a sales enablement tool. And, even whether they are using them at all. This should help you to assess the usage of your sales enablement tools and see whether you might need to make changes (or enforce engagement) in order to get staff to use them more. You can also track the effectiveness of the resources. And whether they do indeed increase sales, which helps you to keep an eye on your ROI.

Sales Enablement

More specifically, there is a bunch of metrics that you could track in order to assess the effectiveness of your sales system. For instance, you could track the average sales cycle length, the number of staff achieving their quota, and the average size of your deals. Of course, you can track many more metrics than these. And many of them relate to specific niches and industries too. Nonetheless, by keeping track of these metrics and comparing them to historical data, you can see the effect that sales enablement is having on your business.

Why should companies care about sales enablement?

Sales enablement is scalable, consistent, and easily repeatable. If used properly, sales enablement services should help you to make your business more level and consistent. Without drastic ups and downs in your sales figures, you can achieve more reliable steady flows. This suggests that your salespeople are using similar effective techniques.

You also have an opportunity to level the playing field a little bit in your organization. Instead of having 1 or 2 rockstar employees who are lightyears ahead of their coworkers, you can have a whole team of salespeople who more consistently achieve their sales quotas. All thanks to the powerful tools and resources that they are suddenly able to harness and help themselves with.

Start with the aims of the business and move down. And, you will be able to carve out a sales enablement strategy which is feasible and powerful for your business. Whether you’re giving your employees additional sales training or you’re providing them with access to CRM systems such as LeadSquared, you are able to increase your sales and ensure that the sales process overall in much more consistent and reliable.

The bottom line

Ultimately, every organization wants to increase its sales figures, as well as make its sales trends more consistent and reliable. There’s nothing worse than rocky and unreliable sales figures which spike up and down haphazardly. With proper sales enablement processes, you can easily grow your figures and scale your business sustainably. No more rolling the dice on unpredictable sales.

Furthermore, you can improve staff morale and employee retention by making work a lot easier for your salespeople. You can provide them with everything they need in order to facilitate sales, convert leads, and convince people to slide down the sales funnel. By accessing customer data, records, historical data, and much more, your salespeople are fully equipped with an arsenal of tools to sell any product to any customer, no matter how difficult or demanding they are being with you.

Looking for a CRM tool which can help with sales enablement and ultimately boost sales at your company? LeadSquared is a CRM tool which makes it easier than ever to view data on your customers, streamline the selling process, and deliver stellar customer service which is tailored to the individual needs of your customers.

Today, e-commerce or online business have become a way through. However, companies still have to rely on calling customers for sales. But do you know if your team is calling customers as soon as you receive an inquiry? How do you ensure they make the right sales pitch? Are they helpful to customers? Find answers to all these challenges through the sales call tracker app. 

sales call tracker - banner

What is a sales call tracker, and how does it work?

There are two aspects to sales call tracking – monitoring the calls that are made and scheduling the calls that need to be made.

If your sales process involves making calls to potential customers, you must ensure that your sales reps call the customers on time. A simple way to do that is to notify the salesperson about the call. 

Let us discuss this in detail.

sales call tracker - details

Usually, salespeople maintain a calendar for all the tasks for the day. They list down the names and contact details of the customers they plan to call. After the call, they write meeting notes or disposition. If the customer says to call back later, they have to reschedule the call.

While these may sound easy, they are actually a hassle for salespeople when they do it manually. The contact list keeps on increasing. Keeping a tab on the calls, follow-ups, meeting notes, etc., becomes a challenge. Moreover, when they have to report their activities to managers, they get lost in the pile of unorganized data.

As a result, sales reps lose time and productivity in manual tasks, and managers don’t get to know the exact instances of the calls and schedule.

Now, this is where the sales call tracker comes into the picture.

What is a sales call tracker?

A sales call tracker is a communication tracking tool that gives you complete visibility into your sales process. It schedules and tracks the calls between salespeople and prospects to understand the customer’s buying intent and prepare the pitch accordingly. It also helps managers evaluate the call quality, performances of the sales reps and strategically use them to improve sales efficiency. 

tracking sales followup


The sales call tracker application also supports automation to make sales reps’ lives easier. The following are some of the automation features in sales call tracking apps. 

  1. Scheduling follow-up calls if the lead/prospect does not respond to emails or phone calls.
  2. Notifications to remind sales reps about the phone call and other pending tasks.
  3. Call recording for training and quality control purposes.
  4. Automatically logs the call duration.
  5. Generating automated reports on calls due, completed, average time per call, number of calls required for closure, and so on.
  6. Click-to-call facility instead of manually dialing a number.
  7. Save interaction history.
  8. Making the interaction details accessible to managers and other authorized users to improve customer experience.

Another benefit of using a sales call tracking app is that if a sales rep is on leave, another team member can refer to the call log and follow-up with the customer. 

How can a sales call tracker contribute to a better customer experience?

From the customers’ perspectives, getting sales calls too often is a bad experience, and not receiving a call at the scheduled time is even worse. 

But, if you see, it is very human to forget something. Salespeople may also miss an appointment or a call, or something else might come up. 

You can minimize such instances by using a centralized system for call tracking and management. Customers who have requested a call are highly likely to progress through your sales process, and so missing them out can have negative consequences on your sales figures.

Another point to note here is, you can combine sales call tracking functionality with CRM software. This way, along with call tracking, you would be able to track other interactions, such as emails, SMS, social media, and website clicks. By tracing all these customer data, sales reps get a better context of the customers’ needs. It will help them prepare a better pitch. 

As we all know that customer experience is the differentiator in today’s competitive world. By providing a better service, you’re more likely to convert a lead into a customer.

Customer experience: an essential guide for managers ebook

Benefits of call tracking software

Sometimes, even in the B2C space, sales cycles are longer. For example, in the insurance business, sales reps may have to call and follow-up with a customer multiple times to convince them to buy a policy. 

The sales call tracking software or app has one more use case here. Along with recording the interaction, you can see where the lead is in the sales pipeline. Based on the call disposition and other metrics, the system can automatically move the prospect up or down the sales pipeline.

tracking sales funnel

Read more about the stages of a sales pipeline.  

Also, because the call tracker app for sales reps logs calls, if you have to follow-up with the lead, even after months, you can go back and refer to the previous call to get a context of the conversation and deal with the prospect accordingly. It also makes it easy for another team member to pick up the follow-ups from where you left. 

Another benefit of using a sales call tracker is that it reduces the cognitive load on sales reps. 

Let me explain this. In manual processes, sales reps have to memorize that they have to call a customer at so and so time. So, a part of their effort is wasted in remembering the schedule, which they can use to do other work more productively. 

With a call tracker app, sales reps will get automated reminders for the calls. This way, they will not have to remember the calls scheduled and focus on their current work.

Benefits of using sales tracker for managers

With the call tracking software, managers will have complete visibility over the sales communications. Whether it is an inbound call or a sales reps makes the call, the system will automatically log the interactions.

Managers can also track metrics such as the number of inbound calls answered/missed, time and duration of outbound calls, customer satisfaction with the phone calls, number of calls made per agent per day, conversion metrics, and more. All these will help managers devise strategies for improving sales efficiency. 

sales call tracker - reports

In conclusion

Whether you have an in-house sales team or have outsourced telecalling to call centers, a sales call tracker can help you in both scenarios. 

LeadSquared is one of the best tools for tracking and monitoring sales teams. As Javadd Khan, Marketing Manager, Rohan Builders, says, 

“We have been using LeadSquared for over a year now, and it is the best tool for monitoring our teams, sending targeted campaigns, prospect tracking, and managing pre-sales. With the advanced filters available, I can segment my leads based on their interests and engagements. I can then prioritize these leads and ask my sales team to contact only these leads. Our property sales are up by 54% now!”

Are you looking to track your sales or call center teams? Then you must give LeadSquared a try. 


How do I track sales calls?

You can use a sales call tracker app to track conversations between sales reps and prospects. An advanced sales tracker app can track phone calls, enable click-to-call, maintain call logs, and record all other interactions, such as website visits, ad clicks, email open, email clicks, and more. 

How do you keep track of sales?

You can keep track of sales with the help of CRM software or a CRM mobile app. It will let you: 
– Record interactions between sales reps and prospects
– Create automated sales and marketing workflows
– Create drip email campaigns
– Assign tasks to sales reps and track conversion metrics
– Track the performance of teams and individuals
– Get complete visibility of the sales pipeline