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Digital Marketing

Navigating patient journey in a digital world

The healthcare journey in today’s world is defined digitally. A goal-oriented and artificial intelligence-driven digital techniques are slowly taking over the healthcare industry. Take an example of obesity, where you need to make sure that you are following a healthy eating plan & doing the right set of exercises. Here, you will want to surf…

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How to increase new patient acquisition & retention ratios

Patient experience management is perhaps the most important factor in increasing your patient acquisition & retention ratios. All you need is a happy patient who will pay, refer & come back to you. And one of the easier ways to streamline this process is through automation. In order to successfully compete in this dynamic market,…

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Digital Marketing for the Healthcare Business

According to a study conducted by Becker’s Hospital Review, 77% of the patients do an online search to make any healthcare decision. And today’s audience is more dependent on social media websites and apps. So, it becomes important to stay on top of digital marketing and keep your brand at the forefront of people’s mind. In…

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