Integrate Salesforce with LeadSquared

Send Intelligent Marketing Insights to Your Sales Team

Run Powerful Marketing Campaigns with our Salesforce Integration

Get perfect alignment between your marketing & sales databases with LeadSquared

Benefits of Salesforce Integration

Bridge the gap between your sales and marketing processes

Seamless 2-way Integration

You can integrate the two systems without any hassle. All leads, activities, events, or even custom objects in Salesforce will automatically get synced.

Increased transparency

All sales and marketing activities can now be easily viewed. This way neither team can complain of data loss or play the blame game.

Enhanced communications

Send more relevant marketing emails, and make informed sales calls. With the real-time sync, stay updated on your lead’s interests, engagement levels, and demographics.

How the Integration Works

Sync the systems with ease

You need zero technical knowledge to set up the bidirectional data sync between LeadSquared and Salesforce. Our Salesforce integration just takes a few minutes to sync the two systems.

Enable custom activity sharing

You can track the custom objects as activities. For example, if ‘webinar attended’ is a customized object in Salesforce, then it will be added as an activity in LeadSquared for leads who join webinars.

Salesforce integration - custom activity

Run powerful marketing campaigns

Help your marketing team use data from Salesforce to run highly relevant campaigns that your prospects and customers relate to. Automate your marketing tasks with LeadSquared’s Salesforce integration

Help your sales team sell better

Send intelligent marketing insights your salespeople’s way. Help them know more about their prospects – the pages they view, their lead scores, quality, engagement levels etc with LeadSquared.