LeadSquared helped them design their student admission journey from start to finish. The admissions team was able to integrate and reach students through multiple mediums like phone, text and email.
Automation has allowed the team to connect with students, respond to their queries instantly, follow-up on time and give the best possible support students need. According to George, it’s important to develop processes that feel more real than automated. For instance, LeadSquared’s wait feature, which enabled messaging set for work hour times.
LeadSquared’s landing pages also helped increase conversion rates, and helped the marketing team achieve more ROI from their digital ads spend.