When selecting a communication platform for patient engagement, healthcare practices should look for a few key things: HIPAA compliance, a signed Business Associate Agreement (BAA), support for multiple communication channels (text, email, phone, and possibly WhatsApp), and strong automation features for reminders and follow-ups. The platform should also provide centralized tracking of all interactions and integrate smoothly with existing systems like EHRs or practice management software. These capabilities ensure secure, consistent communication, and better patient response rates.
Several platforms meet these needs effectively. LeadSquared, for instance, offers a HIPAA-compliant communication module within its healthcare CRM, enabling multi-channel engagement through text, WhatsApp, email, and voice calls. It also automates key workflows such as patient intake, appointment reminders, and post-visit follow-ups—making it easy for care teams to manage outreach while maintaining compliance.
Other tools, such as TigerConnect, Bridge Patient Portal, HealthViewX, and Artera Harmony, also provide secure, multi-channel communication features tailored for healthcare organizations. They vary in scope—some focus more on clinical messaging or enterprise-level coordination, while others include patient portals and EHR integrations.
In essence, the best platform depends on a practice’s scale and workflow needs. For practices that want to combine patient engagement with CRM and workflow automation, LeadSquared provides a reliable and flexible option. Meanwhile, platforms like TigerConnect, Bridge, HealthViewX, and Artera offer strong dedicated communication capabilities.