How University Admissions Have Pivoted Post Covid

The global pandemic has brought a series of changes in the world. The education sector was no exception. We have seen a shift from the norm of physical processes to digital ones. In this webinar, we’ll hear from BML Munjal University- how the admission process changed for them, new digital marketing initiatives taken and how counseling has become vital, in this digital era. We will also cover solutions to help you streamline and automate your online admission process.

Key Discussion Points:

  • The current state of the higher education admission process, post-Covid
  • Brand building & digital marketing in the Education segment
  • How university admissions have pivoted post covid
  • The importance of counseling in higher education
  • How to drive efficiency and streamline the admission process



Apoorva Bagchi
Director of Marketing, BML Munjal University

Apoorva is a Marketing Professional with over 18 years of experience in advertising, public relations, event management agencies  & corporate firms in the marketing function. She has an extensive width of rich experience across servicing various Multi-Nationals, Indian Corporate & Govt Sector clients. Apoorva is currently working as the Director of Marketing, with BML Munjal University, a Hero Group Initiative. She looks into the entire offline and online marketing functions of the university, driving them cohesively along with the Admissions, Outreach departments, and the respective Schools.


Bhuvnesh Bhatnagar

Regional Sales Manager, LeadSquared

Bhuvnesh is a highly motivated sales professional with over 8 years of strategic and consultative selling experience and key account management. Prior to LeadSquared, he worked with NDTV and  Affle (India) Ltd., where he worked exclusively with the Singapore Government on digital initiatives and some large enterprises in India. Of late, he has been extensively working and spearheading the education practice for LeadSquared in North India, and thereby, helping schools, colleges, universities, and ed-tech businesses, fill more seats faster!

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