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Recorded Webinars
[Webinar] Publisher Partners: Identifying the Right Mix
With the new intake season, Higher Ed marketing & enrollment teams already have their hands full with 100s of tasks. They should not have to perform redundant tasks such as qualifying leads manually. Key Discussion Points: Identify and invest in the most profitable publisher channels. Gain complete transparency on leads from publishers/partners. Use the power...
[Webinar] Digital Admission Process for Ease and Faster Enrollments
As an educational institution, the most important and challenging part is increasing enrollment rates and being the most preferred organization for students. However, given the competition in the educational space, it isn’t easy to achieve, and that is where a virtual application process comes into play. In this webinar, we discuss how a paperless admission...
[Webinar] Expert Session on Enrollment Growth
With educational institutions reopening their doors to students and a hybrid model emerging, the enrollment challenges have also evolved. Primitive and manual methods of attracting and engaging applicants might not be efficient in a digital enrollment era. In this webinar, we talk about how digital helps attract and convert faster! Key Discussion Points: Strategies to...
7 Keys to Engaging College Students with Virtual Enrollment Presentations [Webinar]
What’s it take to excel in the world of virtual enrollment? It takes skill. And making video presentations for college tours and admissions calls for learning, practicing, and applying these skills. Given how important it’s become to engage prospective college students remotely—via video—we put together a webinar—featuring experts Lexington Maximus of The Art of Admissions...
Admissions Pros Discuss Strategies to Increase Enrollment in 2021 [Webinar]
We surveyed more than 150 admissions professionals and found their top enrollment challenges are: Increase enrollment Generate new leads Motivate the team We then wanted to gather some of their insights, so we conducted a webinar facilitated by expert enrollment consultant Jenn Lyles, which featured a panel of admission experts: Joy McClure, Tricoci University Paul...
[Webinar] How to Improve The Lead To Customer Journey in the Education Sector in 2021
The education sector has been at the forefront of economic development in India. With the advancement of technology, we have witnessed how every household is getting turned into a mini classroom. In this webinar, we’ll hear from experts at Exotel, August Academy, and LeadSquared as they try to simplify and improve the lead-to-customer journey in...
[Webinar] Importance of Seamless Student Experience to Boost Enrollments
Key Discussion Points: Impact of the second wave on traditional education and guide to tackle associated challenges. The importance of “student experience” during enrolments and how to improve it? Best working strategies to power enrolments. Leveraging technology to bring in a seamless admission process. Speaker Rahul SinghiCo-Founder, Poornima University Rahul is a second-generation Edu-preneur, an optimistic...
[Webinar] How IMT CDL Built a Paperless Admissions Process
Their admission related challenges were: Lead leakage worries due to manual lead capture on excel sheets Lack of ready-to-use email templates, resulting in a faulty nurturing process No insight on the performance of team members or lead sources Insufficient data to take corrective measures like optimizing marketing campaigns Cumbersome, delayed & inaccurate MIS Reports Bottlenecks...
[Webinar] How University Admissions Have Pivoted Post Covid
The global pandemic has brought a series of changes in the world. The education sector was no exception. We have seen a shift from the norm of physical processes to digital ones. In this webinar, we’ll hear from BML Munjal University- how the admission process changed for them, new digital marketing initiatives taken and how...
[Webinar Recording] The Love Letters of Enrollment
The secret love language to motivate action from applicants. Enrollment Expert : Matthew Schmoker, Founder and President, Legacy Admissions Solutions Are you frustrated trying to learn the secret admissions language that best connects with prospective students and their support system? Is it possible you’re saying or doing something that creates a disconnect? Does your marketing, social media...
[Webinar] – Handling Objections in Admissions Like A Pro
Handling Objections in Admissions Like A Pro: Presented by higher-ed admissions and marketing experts Jenn Lyles and Sarah Holmes. Admissions is a sales game, and often you’ll hear “not right now” rather than “sign me up.” This webinar will teach your admissions team how to handle the most common objections leads give that cause them...
[Webinar] – Using Testimonials The Right Way
Using Testimonials The Right Way: Presented by higher-ed admissions and marketing experts Jenn Lyles and Sarah Holmes You shouldn’t have to brag about your school and over-sell. Let your graduates do that for you! Schools are doing a fantastic job collecting testimonials, but then they sit on a “testimonial” page on their website and just...
[Webinar] Admissions in Pre and Post Covid: The Way Forward for Counsellors
The covid-19 pandemic has brought a series of changes in the education sector. In a vertical where campus visits for admissions have been a norm, a paradigm shift into digital has come into the limelight. In this webinar, Dr. Kavita Shukla, Vice President – Student Recruitment at Amity University Dubai has shared her insights on...
[Webinar] Virtual Tours and Presentations
Most admissions representatives have been given a Zoom Meeting Room and a headset and told to enroll lots of students virtually with video; however, most admissions representatives haven’t been given any actual training on how to be highly effective while utilizing virtual video tours and presentations. The Art of Admissions was the first admissions training...
[Webinar] Know Your Applicants – Top 5 Student Types
What began as a standard mystery shop, turned into a 7-year proprietary research project extending to 167 colleges in 4 countries – studying more than 817,000 new student inquiries, collaborating with over 6,400 Admissions and Financial Aid professionals, and nearly 24,000 Educators. With an infinite amount of data and conclusions, the Legacy Admissions Solutions team...
[Webinar] Mission 2021 – A Live Q&A
2021 is around the corner and this is the perfect chance to find asnwers to questions on a variety of topics related to your college’s enrollments. In this one of a kind interaction, our Enrollment Experts, Jenn Lyles and Sarah Holmes discussed 4 crucial topics related to your college’s enrollment strategy. How to build a stellar admissions team...
[Webinar] Email Personalization for Admission Teams
59% of students say marketing emails influence their admission decisions. Emails with personalized texts generate 50% higher responses. Emails are critical to the success of admissions marketing. But in these changing and dynamic times, capitalizing on a proper Email Marketing strategy, including personalization, is the key to enrollments. In this LeadSquared webinar, Bart Caylor of Caylor Solutions discusses...
[Webinar] The Dos and Don’ts of Texting: SMS Marketing Best Practices
The top Admissions teams swear by the magic of SMS marketing. But leads are harder and harder to get on the phone …is it still as effective for students? And what’s your texting strategy? In this LeadSquared webinar, Jenn Lyles & Sarah Holmes – your favorite enrollment consultants will: Show you the how the best teams...
[Webinar] Are Open Houses Dead?
Prior to the pandemic, it was hard enough getting people to show up to an open house. Now that we’re in the thick of the “new normal,” how in the world do you create events for today’s lead? In this LeadSquared webinar, Jenn Lyles & Sarah Holmes both seasoned enrollment consultants discussed: New ways to...
[Webinar] Business Transformation for Training Institutes: Moving from offline to online processes
In this webinar, Amit Saha from Ace Engineering Academy will discuss the major business challenges during Covid, how they shifted their business from offline to online, and the role of Leadsquared in streaming their admission process. Agenda for the webinar: Challenges with adapting to an online business process How to ensure a seamless journey from inquiry to conversion via digital...
[Webinar] Higher Education in the Covid Era: How to adapt for the future
In this webinar, ISBR Business School and LeadSquared will come together to discuss the admission strategy for higher education institutions at this time, and how to drive more enrolments. Key Discussion Points: What is the current admission process and what needs to change? Challenges in adapting to an online admission process Tools available to ease the burden on admission and marketing teams...
[Webinar] Shifting Your Admissions Process Online
Key Discussion Points: How to make your application process seamless & paperless How to check & improve the productivity of your counselors while working from home How to centralize student communication & engagement via email, SMS, call, WhatsApp, etc. How to automate your marketing campaigns Changes top institutions are making in their admissions process LeadSquared features...
Career School Marketing on a Thin Budget [Webinar Recording]
When a school is up and running with a steady inflow of new enrollments, it’s a standard practice to re-invest 15-20% of your revenue on marketing. Private and vocational institutes, as an industry, spend millions of dollars on advertising and generating inquiries every year. Most of us, however, don’t have that kind of a budget...
Your Best Admissions Assistant [Infographic and Webinar Recording]
They say the first impression is the last impression. As much as I want to disagree with it, it’s true. This is particularly important in the case of an education business. The course details, the programs offered, academic curriculum, school campus, placement opportunities and all that are vital of course, but are looked at only after...
Conquering the Lead Generation Challenge in Higher Education [Webinar Recording]
Admission teams are often faced with the lead generation challenge in higher education. Learn the best practices for lead generation in higher education, the challenges that come with it, and ways to tackle that, in this webinar. In this session, Belmond Victor from Wisoft Solutions and Ashish Gupta from LeadSquared, talk about – Understanding parent...
How to be a Smarter Education Marketer – Webinar Recording and FAQs
A wide range of questions were asked at the webinar on ‘How to be a Smarter Education Marketer’ conducted by Nilesh Patel, CEO of LeadSquared. Those of you who missed the webinar, here’s a summary of some of the questions asked during that session. You could also listen to the webinar recording on ‘How to...
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