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Lead Nurturing across all communication channels

Make your leads travel faster down the sales funnel

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Reduce response time and enhance prospect experience

Build and nurture relationships from lead capture till closure

Lead nurturing - personalized communication

Engage your leads promptly with relevant content

Welcome your leads with automated emails, SMSs, as soon as they enter. Stay ahead of your competition via personalized responses + complete analytics. Know which messages and timings work best for your audience. Get a better picture of your customer needs and their preferred solutions.

Automate omni-channel campaigns based on their activities

Design prospect journey workflows, automate communication across channels and notify sales teams accordingly – all at once. For instance, if a prospect shows interest in a particular product, but drops off, you can bring them back by running campaigns across all relevant channels – email, text, Facebook, google remarketing, WhatsApp and more.

marketing automation - omni channel engagement

Easily create responsive emails with pre-built templates

Create emails that look great in all devices in no time at all. Non-coders and non-designers can build emails with ease. Get higher opens and clicks by personalizing each aspect of your email marketing campaigns. Just pick and edit a template that matches your industry and the purpose of your email campaign.

Segment your lists effortlessly

Segment your prospects based on various factors – products they are interested in, their locations, demographics, how engaged they are with you, and more. Use this information to always maintain relevant messaging across all communication channels.

Smart list segmentation - lead nurturing

track and score leads - lead nurturing

Track and score your leads’ activities

Track your leads to find how they are engaging with your website and all other marketing activities. Track the web pages they visit, the e-books they download, the emails they click and much more. Score and engage them accordingly.

Ex: Leads with a high engagement score are more likely to comply when you run a campaign asking for Rating/Reviews. Use these insights in campaign planning.

Use content library to save time and effort

Save the emails you design once as templates, and reuse them whenever you want. Saves your team the effort to redesign emails when similar campaigns need to be set up.

Lead nurturing - content library

Get complete reports for your nurturing campaigns

We have seen a 40% increase in lead engagement

“The auto-responders and email library are working wonders in communicating in real time with our prospects and nurturing them. Our lead engagement stands at 96% right now. Lead response time has significantly been reduced, and the sales team has more time to focus on actual selling, rather than customizing emails.”

 

Floyd Tavares

Floyd Tavares

Marketing Manager, Deltin Group

Convert more prospects with lead nurturing

Know more about LeadSquared in a 30 minute online demo