Student Recruitment Software — From inquiry to enrollment
Connect with prospective students wherever they are, replace disconnected manual processes, and support your team in meeting enrollment goals — all from one platform.
Capture and engage applicants’ interest from all channels
View submissions and conversions from all your online and offline sources.
Automate outreach and keep your admissions team in the loop
Alert the right admissions counselor the moment something important happens — so no applicant falls through the cracks.
Track & score your applicants’ activities and behavior
Keep student data secure and compliant
Send relevant messages automatically
Keep admission officers informed so follow-up happens while it counts
Build workflows to automate student communication
Build communication workflows that respond to what applicants do — define the trigger, set the conditions, and the right message goes out automatically.
Automated workflows mean prospective students hear from you at the right moment — when they complete an application, miss a deadline, or visit a financial aid page — without your team manually tracking each trigger.
Example: A prospective student submits an inquiry form → an acknowledgement email gets sent automatically → the lead is assigned to the relevant admissions counsellor → a follow-up task is scheduled. No manual steps required.
Segment applicants for targeted, personalized outreach
Launch campaigns fast with drag-and-drop builders
Dozens of ready-made templates get you started quickly, and the drag-and-drop interface means your team can build and launch without waiting on designers or developers.
Landing page builder
Email builder
Get complete recruitment analytics for your team
Get complete insights throughout the recruitment process – lead source performance, campaign performance and more.
Who this is for
LeadSquared is a higher education recruitment software built for enrollment and admissions teams. This student recruitment platform is suited for institutions managing high applicant volumes across multiple channels — including two- and four-year colleges, graduate programs, and continuing education divisions — works alongside existing SIS and LMS platforms, and does not require dedicated technical staff to operate day-to-day.
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FAQs
Is LeadSquared FERPA compliant?
LeadSquared is designed to support institutions in meeting their FERPA obligations for student applicant data. Our data handling practices are built around the requirements of U.S. education privacy law, and compliance documentation is available to verified procurement contacts.
Which SIS and LMS platforms does LeadSquared integrate with?
LeadSquared integrates with major SIS platforms including Banner, Colleague, CampusNexus, and Workday. We manage the admissions workflow and automatically sync enrolled students to your SIS — so your team isn’t manually transferring data between systems.
How long does implementation take?
Implementation typically takes 2–6 weeks, depending on the complexity of your integrations and workflows. Your onboarding specialist will scope the timeline with you before go-live.
What reporting and analytics does LeadSquared provide for enrollment teams?
LeadSquared gives admissions and marketing teams visibility across the entire recruitment funnel — not just top-of-funnel activity. Reporting includes lead source performance (so you know which channels are driving qualified applicants), campaign ROI, communication reports across email and SMS, advanced email analytics, and counsellor activity reports that show how individual team members are engaging with prospects. This means enrollment leaders can make resourcing and budget decisions based on actual pipeline data, rather than activity proxies.
How is LeadSquared different from a general CRM?
General-purpose CRMs are built for sales pipelines — they can be configured for admissions workflows, but that configuration takes time, specialist resource, and ongoing maintenance. LeadSquared’s higher education CRM and student engagement platform is purpose-built for U.S. education institutions. The admissions workflow, terminology, compliance considerations, and SIS integrations are built in from the start — not bolted on. For enrollment teams, that means less time managing the tool and more time working with prospective students.
What does ongoing support look like?
LeadSquared provides a full implementation and ongoing partnership model — not just a tool handoff. This includes a dedicated onboarding specialist during setup, a named account manager post-launch, and continuous support as your enrollment workflows evolve.
