“Leadsquared has helped us scale our sales team, processes, and revenue. It enabled us to drive higher sales by getting all our data in one place.”
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Sales Team
In Revenue
Customers Onboarded
Shortened Sales Cycle
EduGorilla is an online test prep platform helping students prepare for competitive exams across various fields. When the pandemic closed offline coaching centers, EduGorilla saw a business opportunity and pivoted.
They launched their B2B product – Gibbon – a complete one-stop solution for coaching institutes to set up their digital academy.
With Gibbon, their customers got content, technology, and continued support all under one solution.
The product is only two years old and has aided more than 3000 institutes in virtually preparing their students for competitive exams. It 5x-ed their sales team and scaled their revenue to 11x in under a year.
They hope to 20x their sales team and 100x revenue by the end of 2023.
Scaling the business had its challenges – a less than efficient lead management system (storing data in multiple excel files) and slow sales processes. To achieve hyper-growth, EduGorilla needed a platform that defined the sales process in its entirety and allowed managers to measure team performance.
The challenges that EduGorilla faced before implementing LeadSquared:
Each salesperson maintained a separate excel file to manage their leads. This led to missed follow-ups, reduced visibility, and data dispersal.
Due to a lesser team bandwidth as well as various manual tasks to be tracked, the team experienced longer sales cycles and slower growth.
With the leads dispersed in multiple files, there was no central repository to view comprehensive data and track the individual sales performance of each team member.
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