financial resources

Bancassurance Model in Insurance – What, Why and How?

What is Bancassurance Model? Bancassurance is the insurance distribution model where insurance carriers and banks join forces to sell insurance products to consumers. The channel utilizes the respective strengths of insurance carriers and banks to not just distribute insurance policies in a whole new way, but to increase customer satisfaction and maximize their own profits…

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Advantages of Bancassurance for Customers, Banks & Insurance Carriers

As discussed in my previous article, (and as you probably already know), the bancassurance model of insurance distribution has found success in many markets. In fact, the growth rate for Banca is four times the growth of life insurance in certain geographies. (Source: Marketwatch, 2018).  As the channel continues to grow, it would help to understand the different…

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Digital Transformation in Finance [Webinar Recording]

Digital Transformation in Finance (Webinar)

As customers across are relying increasingly on online and mobile banking, the race is on for financial services organizations to adapt to this evolution in the most secure and agile manner. From this webinar on Digital Transformation in Finance, know more about latest tips, trends and tools that are changing the face of finance industry, from Parth…

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9 Ways a Banking CRM can Enable Digital Transformation

LeadSquared

  Way back in 2000 B.C, banking originated when merchants began loaning grains to farmers, in return for deposits. Since then, banking has evolved into an integral part of civilization, across geographies and cultures. Modern day banking, however, has realized that banking is not just about money transactions anymore. Today, with many money handling and…

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A Simple Hack To Activate Dead Leads In Your Insurance Marketing Database

LeadSquared

A constant gripe we hear from all Digital Marketers in the Insurance landscape is –“More than 30% of our inbound leads across all sources are not reachable” (“NC” as they would like to term them; Not Contactable) After shedding all that blood, sweat and tears to craft high-conversion landing pages, writing seductive ad and page…

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3 ways a Financial CRM Software Can Revolutionize Your Business

CRM for Finance Cover

I can’t remember the last time I paid cash. I order my groceries at bigbazaar, book an Uber to commute, pay for delivery online and use my card for the rare over the counter transactions. Technology has definitely changed the way I live. It has also changed the way I interact with brands. Instead of  taking…

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