Navigating EdTech Marketing: Strategies for Growth

Explore key insights from our recent virtual roundtable on EdTech marketing strategies for 2024. Discover how AI personalizes learning and how omnichannel tools, along with automation, can significantly boost productivity in the fast-growing Indian EdTech market.

Shibani Roy

1 min read

EDTECH

Navigating EdTech Marketing: Strategies for Growth

Contents

With the EdTech market in India projected to hit $10.4 billion by 2025, staying ahead of the curve is crucial. In a world where over 90% of EdTech engagement happens online, effective marketing strategies can make or break your success.

Whether it’s leveraging AI to personalize learning experiences or implementing automation tools to streamline operations, the right strategies can transform your approach.

 This virtual roundtable will shed light on:

Key marketing strategies for 2024
How to harness AI for personalized learning paths
Implementing omnichannel tools and marketing automation to improve productivity

Speakers

Raj Dogra

CIO, UpGrad

Saikat Kumar Sinha

CEO, KIMO

Ramees Ali

CEO, Interval Learning

Pranay Kale

Former VP – Key Accounts, LeadSquared

Table of Contents

Shibani Roy

Shibani has been driving the webinar program at LeadSquared for more than 6 years, bringing in experts from around the world, to share their expertise on different topics. She is also a writer and an email marketing expert, having sent over 7 million emails till date. She currently leads the brand marketing initiatives at LeadSquared.