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  • Factors.ai

Track and optimize your customer journey with Factors.ai integration

Overview Features
Contact Partner
Overview Features

Description

Monitor touchpoints, improve marketing ROI, drive pipeline and revenue. Connect the dots across marketing efforts, pipeline & revenue into Leadsquared.

Factors.ai is an end-to-end marketing analytics and revenue attribution platform that helps teams monitor
and optimize their efforts. Make sense of your marketing data — consolidate and crunch user actions across campaigns, events, websites, Leadsquared CRM, and more.

Analyze how leads engage with your company as they move through every funnel stage across campaign interactions, website visits, pipeline, revenue — and everything else in between.

Features

​1. Track the entire customer journey: With Factors integration, connect customer journeys across campaigns, web, and CRM for rapid, reliable, hassle-free reporting.
2. Quantify the impact of your efforts: Demonstrate marketing’s true impact on pipeline and revenue with customer journey funnels, revenue attribution, and more.
3. Intuition alone isn’t enough!: Ensure iterative improvements across marketing performance with automated, data-driven insights into what’s helping and hurting conversions.
4. Analytics made easy: Unlock intuitive, automated marketing analytics. Create ad hoc reports with custom metrics, events, & dimensions as well as countless filters & breakdowns — all in ties with Leadsquared CRM.
5. Automate analytics, attribution, and insights: Marketing analytics and attribution can be a chore. With Factors integration, it doesn’t have to be. Teams automate their analytical heavy lifting using powerful, AI-powered reporting, actionable CRO insights, and countless filters and breakdowns. Determine how and why leads are moving from one stage of the sales funnel to the next on Leadsquared CRM — all in a matter of minutes.
6. Optimize the customer journey: Analyze what’s helping or hurting the customer journey and optimize efforts, resource allocation, and ROI performance accordingly. Make sense of every touchpoint with flexible conversion funnels, powerful attribution models, and rapid KPI reports. Unlock deep insights into the customer journey across campaigns, events, and website… all the way into revenue and pipeline data from Leadsquared.
​

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Loved by 2000+ customers all over the world

Jessica Barry
Jessica Barry President/Owner
modern-college

“Last year we enrolled more students than we have in our 38-year history. I’m thankful LeadSquared was implemented when it was to help us achieve this level of growth.”

George-Shears-III
George Shears III Director of Admissions
Charlotte-Christian-College

“The best part about LeadSquared? The people. The team took the time to figure out exactly what we required, asked a lot of questions, and ensured everything was put in place.”

Lynette Tucker
Lynette Tucker Senior Admissions Supervisor
Kenneth Shuler School of Cosmetology

“LeadSquared has helped us reduce turnaround time by 60-70%. Our reps love the system and it’s easy to train and onboard new reps.”

Vipul Mishra
Vipul Mishra Head Business Development
edugorilla

“Leadsquared has helped us scale our sales team, processes, and revenue. It enabled us to drive higher sales by getting all our data in one place.”

Akshay Chachra
Akshay Chachra AVP- Marketing
edwisor logo

“The best part of using LeadSquared is the ease of customization for any business process, with minimum assistance from the tech team. It is truly one of the best CRMs out there, and I would highly recommend it for teams of any size!”

Mrinal-Mohit
Mrinal Mohit Chief Operating Officer
byjus

“With LeadSquared, we can easily monitor follow-ups and track all offline and online activities. It is a very well thought out application and sometimes will surprise you in terms of the things it can deliver.”

Akhil Sikhri
Akhil Sikhri CTO
zolo

“LeadSquared is highly configurable, and you can customize it to your use case. The support you get from the team is phenomenal. They also listens to their customers and keep bringing in new features, which is also very encouraging.”

Tamara Young
Tamara Young Director of Marketing
PSYCHe Logo

“We’ve roughly doubled the amount of leads we’re able to manage. A lot of that is due to the time-saving factor of working with LeadSquared. We’re able to cut down our turnaround time responding to inquiries.”

Kiran Ramakrishna
Kiran Ramakrishna Assistant Manager
manipal-hospital

“LeadSquared’s APIs and connectors help us collect detailed patient data and integrate it with our core HIS system. The dashboards and reports enable us to work with this data and derive great insights from it.”

Siddhartha Nihalani
Siddhartha Nihalani VP of Product
practo

“It’s amazing what we can do now, thanks to LeadSquared. We have saved 6-8 months’ worth of development cost and effort. Our daily call center efficiency per agent has increased by 60%.”

John Paul
John Paul Chief Digital Officer
LifeCell logo

“I would recommend LeadSquared to any company whether it’s Healthcare, Retail or Finance for three simple reasons. It’s very easy to adapt across teams. It’s highly scalable and the support they provide is amazing. ”

Savio Rodrigues
Savio Rodrigues Manager-Inside Sales
Freight systems logo

“We’re impressed with LeadSquared—we have optimised the processes, resources and data to increase our productivity by 50% in just three months. We now dial more numbers and connect with more people every day.”

Rakesh Mani
Rakesh Mani Co-Founder
oro money logo

“LeadSquared has made our customer relationship management extremely hassle-free. The team helped with integration and reporting – making our processes more efficient!”

Nitin Gupta
Nitin Gupta CEO & Co-Founder
Finnable logo

“We’ve been using LeadSquared for more than 2 years to manage the entire business process. We are glad that it has helped increase our productivity along the way with its product capability and support system.”

Vaibhav Ghiya
Vaibhav Ghiya Senior Product Manager
BIKES24

“LeadSquared has provided us with more than what we could’ve asked from a Sales CRM. The smooth implementation helped us decrease our development turnaround time and achieve our goals much faster.”

Mukesh Pandey
Mukesh Pandey Managing Director
leads dubai

“LeadSquared is a great tool for marketing automation and following up. It has centralized our entire sales process. With higher visibility into lead status, we have better insights into how we can improve our internal workflows.”

Prabhakar Tiwari
Prabhakar Tiwari Chief Growth Officer
angelone

“Leadsquared is at the center of all our sales and marketing initiatives. Smooth integration to telephony systems and real-time reports has helped improve contact center productivity from 30 acc per RM to 180+ acc per RM in the last 2 years. ”

Saurabh Sudhanshu Tripathi
Saurabh Sudhanshu Tripathi Senior Business Development Manager-Inside Sales
meesho

“Where an individual salesperson took around 8-10 mins to fill in the required details of a prospective supplier, with LeadSquared it just takes a minute. We are very pleased to see that the productivity of the team has increased by 70%.”

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62-87750-350-446 (ID)

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