Engage them with content that matches their interests
Send an apt response whenever your leads take an important action on the website. For instance, when a lead views your blog, you can send them more engaging content around the same topic.
Automate notifications to your sales reps whenever a relevant activity occurs, like pricing page view. You can automatically change lead stages as well.
“Website tracking shows us exactly what our leads are doing on our site. This arms our sales team with better information about each prospect and helps identify prospects who have a higher probability of conversion. In fact, our sales efficiency has improved 4x times, thanks to LeadSquared.”
Co-founder, Research and Ranking