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“Collaborating with LeadSquared has led to a major boost in revenue. Because if you segregate and prioritize your leads properly, growth is quite evident.”
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Increase in Productivity
More Conversions
Increased Revenue
Fitterfly is a new age Health-Tech company that provides smart, personalized, and proven digital therapeutics solutions. It is founded & run by a team of doctors, engineers, and senior nutritionists who are on a mission to provide comprehensive solutions for stubborn weight, prediabetes, & type 2 diabetes management. Their diabetes control program has helped over 20000+ Indians defeat diabetes.
The team at Fitterfly works remotely. Their agents connect with hundreds of people daily over call to guide them to start their transformation journey.
To manage the increasing number of inquirers and the activities of agents, they first implemented an in-house tool.
Soon after the implementation of the in-house tool they realized that it had limitations.
The agents could not filter leads and they were left with no choice but to call 100 leads without setting any priority.
As the team works remotely, managers lacked real-time visibility into their agents’ activities. For example, if an agent was offline, the leads assigned to him were left unactioned and the response time on them increased.
Even though the leads and calls were recorded on the in-house tool, it did not have dashboards or report option to present a consolidated view of the leads.
And so, the team started looking for a CRM and met LeadSquared.
The team uses the lead quality score to prioritize the leads in different buckets. They also score a lead’s real-time engagement based on their actions like website visits, email opens, link clicks, inquiries, etc. This prioritization of leads based on scores helps the team focus more on high-quality leads and improve conversions.
The salespeople are notified whenever their lead takes an important action or moves down the sales funnel. The managers also get a notification in case no action is taken on a lead. This improves sales productivity, decreases turnaround time, and ensures the team reaches the prospects on time.
With the smart view tabs, agents prioritize their daily work to focus on the important tasks first. All their tasks and follow-ups are presented with a clean view, so they know exactly which leads to call first and have easy access to past conversations and activities. The smart views have helped them make each connect faster and more relevant.
LeadSquared helps Fitterfly manage their leads and tasks more efficiently and improve productivity. If you are looking for a healthcare CRM to manage your patients better, you should get in touch with our team!
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