Recorded Webinars

Effective KPIs to Measure Your Digital Transformation Journey
Digitization is a priority worldwide right now; reports suggest that companies have invested 6.8 trillion dollars globally (as of December 2020). But investing trillions of dollars without proper measurement can be counterproductive. You must define and measure the right KPIs to ensure you’re on the right track in your digital transformation journey. This article covers the insights...

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[Webinar] Decoding the Journey: Using Automation to Turn Prospects into Customers
Over the past five years, there has been a realization in the world of digital marketing that the most effective CRO strategy is to deliver good customer service to prospects. The basic principle being that conversations help build trust & convince prospects to share lead information. Of course, implementing this strategy is easier said than done. Delivering...

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[Webinar] Accelerate Revenue with Sales Automation
Key Discussion Points: What is the current state of things & what changes are we seeing in the market? Is digital replacing the “human to human” interaction? What approach should the sales teams take, in these changing times? Are sales teams armed with the right tools? Adapting to an online, automated sales process How can automation...

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[Webinar] Covid-19 Watch: Leveraging LeadSquared for Business Continuity
Key Discussion Points: How the Check-in Check-out feature can monitor attendance/work hours Using Dashlets, Smart Views, and Reports to get user productivity insights How can Automations help in times of escalations and delayed tasks Safeguarding data while WFH: Security measures you can take Simple ways you can track meetings held over the phone Poor internet...

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[Webinar] Digital v/s Non-Digital Strategies in Education: Finding the right balance
In this LeadSquared webinar, Umar Razzaq, Marketing & Recruitment professional, currently heading Recruitment Team at University of Southampton (Malaysia Campus) highlights the importance of balancing both digital and non-digital strategies for your institution. Key Discussion Points: The most effective digital and non-digital strategies to increase your enrolments. Understanding the regions: South Asia, South East Asia,...

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