Healthcare Guides and Resources

Get the latest tips on healthcare sales and marketing – including strategies for enhancing patient experience, managing patient relationships, and learnings from industry experts who are on top of their game

Recorded Webinars

    Let’s discuss how patient engagement can result in improved retention

    Only 21% of patients report that their doctors have informed them about digital communication channels, despite the fact that 70% of patients prefer to receive follow-up care reminders or other pieces of information through email or text. Where then, is the gap? The consumer health market, worth Rs. 27,000 crores, is undergoing a rapid transition. […]

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    Leveraging Patient Data to Drive Better Outcomes

    Data is becoming one of the biggest assets in healthcare and with the increase of tech (think wearables and telehealth) it’s on the rise. However, simply collecting patient data won’t impact outcomes. To improve outcomes, data must be analyzed, interpreted, and acted upon. Join us as our expert panel discusses how they utilize data to better […]

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    Patient Journey Mapping: stages, challenges, and tools to improve it

    Patient journey mapping is key to creating positive healthcare experiences. Read this guide for tips to build an effective patient journey.

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    Your EHR Is Not Enough: Creating a Cohesive Patient Journey with a CRM-EHR Integration

    Speakers: Key Takeaways: Watch the recording here: No matter the sector,  be it “cold calling” or “email bombing,” neither are the lead generation and engagement tools acceptable to modern-day clients.  None of us bother taking up anonymous phone calls or checking out our spam email folders, do we? Conventional ways of reaching relevant audiences are […]

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    [Webinar] Don’t You Forget About Me: Understanding the Role of Gen X in Healthcare

    Strategic conversations about the future of healthcare focus on the immediate impacts of Baby Boomers and the future desires of Millennials. Something important is missing: 65 million people living in this country who were born between 1965 and 1980. Often underestimated and ignored, Generation X represents a significant force in healthcare. Gen X is currently […]

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    4 Experts Share Tips for Patient Acquisition

    Speakers: John Keehler – Partner, Chief Strategy Officer, Runner Medical Marketing Dr. Asia Payne – Clinical Director, Trinity Rehab Nikhil Parwal – Business head, LeadSquared Chinmay Chauhan – Chief Operations Officer, WCE Key Takeaways: Delayed follow-up and lead handling are major challenges to overcome in patient acquisition. An excellent follow-up system is the main requirement […]

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Case studies

    How Wesper Scaled Its Operations with LeadSquared (A CTO’s Perspective)

    Learn how Healthtech firm, Wesper automated it's manual workflows and scaled it's operations with LeadSquared CRM.

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    CK Birla Increases Patient Conversions by 5X with LeadSquared

    CK Birla Hospital, one of the top hospitals in India, struggled to capture leads from multiple sources. But, implementing LeadSquared helped them resolve their challenges and improve patient conversions!

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    Ennoble Care Achieves 100% Process Visibility with LeadSquared

    Ennoble Care gets complete visibility into their pipeline to deliver timely, optimum healthcare to their patients.

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    Form Health Steps-Up to Meet Demand with Patient-First Processes

    Form Health combines online care from board-certified physicians and dietitians with FDA-approved medications to help patients whose weight issues impact their health. The company’s services are offered exclusively via telehealth across most of the U.S.

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    Eka.care Achieves 100% Funnel Visibility with LeadSquared

    Learn how implementing Leadsquared helped Eka.care optimize workflows and achieve 100% process transparency.

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    How Proactive for Her Increased Patient Conversion with LeadSquared

    Proactive for her is a digitally native healthcare platform that offers patient-centric, liberal and empathetic care to women in India. They increased patient conversion with LeadSquared.

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